How It Works
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Filming
Filming The Big Sofa
  1. Our specially trained crews set up The Big Sofa in public places

  2. Participants are screened to demographic targets and are offered a cup of tea or coffee to come and talk to us.

  3. Once they are sat on the sofa we give people a broad set of topics and they choose 2-3 that they relate to.

  4. The camera crew film each participant talking about their chosen topic for 10-15 minutes.
Example Topics
We have hundreds of topics and we are constantly rotating them.
Filming The Big Sofa